Douglas completes the acquisition of Perfumerías If – 102 stores in Spain. Douglas has become the No. 1 retailer for beauty and cosmetics in Spain. After all closing conditions had been fulfilled, Douglas has completed the acquisition of 102 Perfumerías If stores as well as the company’s e-commerce platform as agreed with Spanish retail group Eroski in July.
Douglas now operates 382 stores in all regions of the country
Following the closing of the transaction and the takeover of Grupo Bodybell earlier this year, Douglas now operates 382 stores in all regions of the country. “With the acquisition of Bodybell and Perfumerías If, Douglas has put itself at the top of the all-important Spanish beauty market”, said Tina Müller, Group CEO of Douglas. “We welcome our new colleagues to Douglas and look forward to making our joint vision for the Spanish market real, being the No. 1 not only by size, but also by inspiring customers every day, in our stores as well as online.”
Douglas completes the acquisition of Perfumerías If – all-new market leader for beauty and cosmetics in Spain
Costas Antimissaris, CEO of Douglas Spain, said: “Combining the strengths of Douglas, Bodybell and Perfumerías If, we are creating an all-new market leader for beauty and cosmetics in Spain. I am looking forward to leading the integration process as it allows us to leverage talents, know-how and cultures from all three companies.”
Douglas now operates about 2,400 perfumeries in 19 European countries
Besides the two acquisitions in Spain, Douglas most recently completed the takeover of the two leading perfumery chains in Italy, Limoni and La Gardenia. After completion of these transactions, Douglas now operates about 2,400 perfumeries in 19 European countries, combined with a network of fast growing online shops. The expansion in Spain and Italy marks a major milestone in Douglas’ strategy to become the No. 1 or a strong No. 2 in every market the company serves.
[Text/Logo: Douglas]
